Create a Google Plus Local Listing in 3 Easy Steps

As Google continues to expand its social network, Google+, it continues to integrate new features that tie into Google search results, Google Maps, and many of their other services. As a small business

owner, Google+ Local Listings now offers a way to get your business in front of more users by simply creating a Google+ Page (which you

may already have, see the bottom of this post if you already have a

Google+ Page).

Firstly, you’re going to want to login to your Google account, and navigate to Google+. If you don’t already have a Google account or a Google+ profile, you’ll need to set that up prior to proceeding. Once logged into your Google+ account, click on the Pages tab from the left navigation (see screenshot), you may have to click the More link to see the Pages button. You can alternatively just click here to create a page if you’re already logged into your Google+ account.

Google+ Local Listings (Step 1a)

After Clicking to create a page, you’ll be asked to enter your business phone number. Phone numbers, like email addresses are unique, so Google attempts to verify your unique business by requiring a phone number. It is important here to select “Local Business or Place” as this will allow you to show up in Google Local, Google Places, Google Maps, etc.

Google+ Local Listing (Step 1)

Upon entering your phone number, Google+ will pull up your business (if a listing is currently available), or ask you to enter more information. Company name, address, etc.

Google+Local Listing (Step 2)

After entering your business name and address, you’ll be at

the final screen where

you can upload business photos and add additional information to your page, such as phone numbers, email addresses, chat names as well as have the option to categorize your business.

Google+ Local Listings (Step 3)

Once you’ve completed your listing, you’ll

need to verify it. Business verification is done by mail. Google will send a postcard to your physical business address that will have a PIN number on it. You’ll have to enter that PIN number to “verify” your business. Once that is complete, you’ll have a Google+ Local Listing Business Page.

Already have a Google+ Page?

Convert Google+ Page to Google+ Local Listing Page

We already had a PartsLogix Google+ page setup, however rather than creating it as a Local/Place page, we had set it up as a company/brand. I was unable to find any information on how to convert a Google+ Company/Brand Page to a Google+ Local Listing Page, so we took steps to delete our existing page and replace it with a new Local Page through the steps that you see above.